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DOT-COM HALO: The Rise and Fall of Michael Saylor
'Maybe an Older, Wiser Visionary'
Chastened Wonder Boy Back to Business Roots

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Michael Saylor   Michael Saylor, CEO of MicroStrategy. (Todd Cross - The Washington Post)


About this series

This series of articles is based on interviews with Michael Saylor and more than 100 people who have known, watched or worked with him. It is also based on court documents, MicroStrategy memos and internal e-mails.

Part I
Tycoon: Michael Saylor had a vision that was not just about software. For a while, everyone wanted to be a part of it.

Part II
Damage control: Forced by outside accountants to revise MicroStrategy's books, Saylor and his board struggle to keep the company afloat.

Part III
Facing the SEC: Saylor maintained that Microstrategy's mistakes had been negligible. But unless he admitted some fault, his problems were going to be worse.

Part IV (Wednesday)
Aftermath: "I made the mistake of being passionate and idealistic. ... That was my sin."



_____ Web Special _____
Timeline in Headlines: At the peak of the Internet bubble, MicroStrategy's Michael J. Saylor was worth an estimated $13 billion and was predicting his company would be key to transforming Americans' every day life through technology. Two years later, those ambitious plans are on hold as Saylor and his firm struggle to navigate the dot-com bust.
 Reporter Mark Leibovich discusses the Saylor series
Graphic: Daily Closes of MSTR Stock
Message Board: Discuss Saylor and MicroStrategy

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By Mark Leibovich
Washington Post Staff Writer
Wednesday, January 9, 2002; Page A01

Last of four articles

In the summer of 2000, Michael Saylor began coming to work late and leaving early. He spent most weekends in the Hamptons. This is not unusual for CEOs in summer, but it was uncharacteristic of Saylor, who rarely went a full weekend without seeing his office at MicroStrategy Inc. and had not taken a vacation since a 1997 trip to London with his mother.

Saylor seemed depressed and withdrawn around the office, repeating platitudes -- "We're working hard, we've got a great team" -- to people he had known for years. He was "totally checked out," one executive said, although given Saylor's fixation with MicroStrategy's "personal intelligence network," Strategy.com, they had become accustomed to operating without Saylor's engagement in the company's main business, data-mining software.

While Saylor seemed increasingly isolated at work, friends said, he didn't like being alone. He always took a small entourage with him when he went to Long Island, filling a time-share Hawker jet with new friends such as venture capitalist Mark Ein, real estate developer John Mason and the occasional MicroStrategy pal like Paul Williams.

Despite MicroStrategy's travails, the summer of 2000 was part of Saylor's ongoing introduction to the moneyed culture. Williams remembers one of the first weekends they spent in the Hamptons. They were visiting friends, walking up a stone driveway to a huge house while a huge American flag waved in a sea breeze over parked Porsches and Mercedes-Benzes. "How did we get here?" Saylor said to Williams. "Do we really belong here?"

As the summer wore on, Saylor became more comfortable in that setting, but something changed. He began to drink, according to friends, who had always known him as a teetotaler. Alcohol had carried a strong stigma in the Saylor home when he was growing up. His maternal grandfather was an alcoholic.

Saylor said that his drinking should be viewed in the context of his broader personal evolution. "By the summer of 2000, I began taking a more normal view of what a social life should be," he said.

But what was striking to those who knew him was how drinking exaggerated his already outsized personality. Friends said he could be a sloppy, space-taking drunk who nuzzled up too close to people, putting his arm around them whether he knew them well or not.

After attending a party at the home of rapper Sean "Puffy" Combs, in which all the guests were required to wear white, he threw a bash at his home celebrating his own favorite color -- "the black party." He frequented Cities in Adams Morgan and Cafe Milano in Georgetown. At least two MicroStrategy officials received calls from people who were concerned that they had seen Saylor drunk in public, or at least carrying on loudly, and they were worried about how it might look, given the company's very public struggles.

Back in the late 1990s, Saylor would tell his new employees that if they were up to his mission, they could "bend reality through sheer force of will." But as the Nasdaq continued its crash through the end of 2000, and the U.S. economy followed in 2001, reality had become harshly formidable. Longtime employees were leaving MicroStrategy; morale was tumbling, and so was the stock. By the beginning of 2001, shares of MicroStrategy had sunk into single digits. That April, MicroStrategy said it was scaling back plans for Strategy.com, the subsidiary that Saylor had once considered the cornerstone of its effort to deliver "information everywhere."

Unlike many Internet highfliers, MicroStrategy had an established business to fall back on when the bubble popped: The company refocused on data-mining software, tools that cull information from databases so businesses can analyze customer habits and trends.

"I sell carburetors" is how Saylor now describes his work, underscoring the utilitarian dullness of his core product. "If you ask me about my life, I'm going to say this week I worked on Carburetor Version 3. Next year, I'll say carburetor Version 4. It's all about carburetors."

MicroStrategy's annual shareholder meeting last July seemed about three eras removed from the momentous gatherings Saylor hosted the year before, such as the massive Super Bowl party MicroStrategy held at FedEx Field. About 60 shareholders showed up at the Dulles Marriott, slumped on green felt-covered seats in Salons B and C, just off the lobby, next to a training session for employees of Gates Rubber Co. in Salon D.

"We went into the jungle, and the jungle was a pretty ugly place," Saylor told the shareholders. He took questions -- four questions that took 40 minutes to answer. When he finished and thanked everyone for coming and for their continued support, there was no applause.

A 'Wake-Up Call'

Saylor's relations with his board of directors had been deteriorating for several months, culminating last summer, when MicroStrategy's shares dipped below $4. In one-on-one and group meetings with Saylor, the board -- which included well-known local business figures such as WorldCom Inc. Vice Chairman John Sidgmore and entrepreneur Jonathan Ledecky -- had criticized Saylor for, among other things, clinging to Strategy.com until it had burned too much money, for refusing to cut staff and for his apparent disengagement from the company.

The July 14 shareholder meeting was a pivotal day. Several people who attended that meeting -- including members of the board -- found Saylor's performance to be lackluster, unfocused and uninspired. He was a very different CEO from the wonder boy who had dazzled so many roomfuls on his way up.

In a heated meeting that followed, the board confronted Saylor about his slipping performance. He was defensive, according to a source close to the board, but he took a clear message from the discussion: The board wanted him to step down as chief executive. He could stay on as chairman, but MicroStrategy needed someone new to lead it day-to-day. Several seasoned candidates were interviewed.

But Saylor refused to relinquish his CEO job to any of them, and there was nothing the board could do about it. Saylor had designed MicroStrategy's ownership structure so that he held complete control of all company decisions. Not only did he own a large majority of the company's shares, but he also insisted that there be two "tiers" of shareholders: Class B shareholders (himself and a small group of company insiders, who received 10 votes on important company decisions for every one share owned) and Class A shareholders (everyone else, who received one vote per share).

The board could have voted to fire Saylor anyway. And Saylor could have then fired his board and brought in a new group. That was viewed as an endgame scenario by everyone, given the signal it would have sent to Wall Street -- at least the part of Wall Street that still paid attention to MicroStrategy. Firing Saylor was never put to a formal vote. One member described the dispute with Saylor and his board as a "Mexican standoff."

In retrospect, Saylor said, the board drama was a "wake-up call" for him to abandon his grandest ambitions. No longer would it be his mission to spread information everywhere. He would take his job more seriously, he said, and "abandon blind hope as a strategy."

Today Strategy.com has been shut down. In systematic layoffs, MicroStrategy's staff has shrunk to 850 (down from a high of 2,400). Saylor has abandoned his plans to write a book, and he has removed the articles about himself that he had framed from his basement wall. They are now stored in his garage, replaced by van Gogh prints. His office, which once included a sculpture of Rodin's "Thinker," is now completely unfurnished except for a pillow embroidered with the words "You never know how many friends you have until you own a home in the Hamptons."

Saylor remains what he calls "household" -- as in a household name -- but largely on the strength of his No. 1 ranking in Fortune magazine's "Billionaire Losers Club" (lost: $13.53 billion) and his once-grandiose plans.

"For the last 18 months, I've had to deal with everyone in town wanting to know how my mansion is going," he said one day last summer over dinner at the Capital Grille in Tysons Corner, downstairs from MicroStrategy's new, smaller offices. His voice was rising, and people at adjoining tables were peering back at him.

"There's no house," said Saylor, who instead of the grand house he once planned lives in a large brick Colonial in McLean. "I've been ridiculed in the press for expressing the hope of building a house one day. Like, how much more ridiculous could it get to be ridiculed not for something you've done, but for something you've whimsically spoke about doing?"

Saylor is still extremely rich. His holdings in MicroStrategy are worth close to $200 million. He liquidated about $10 million last year to diversify his financial holdings and, in the long term, realize his plan for an online university.

He has become used to a certain lifestyle, stepping out of his big limousine at the Legg Mason tennis tournament, riding it around Adams Morgan and Georgetown, inviting people into the back seat to see a Santana concert on his DVD player. He jetted weekly to the Hamptons again last summer, this time staying in a large home he rented in Bridgehampton. He threw a "red party" at Cities to celebrate his 36th birthday. He wore black leather pants and a new red sweater that Brian, his butler, bought specially for the occasion. (Brian the butler has since been replaced by Herman the butler.)

Looking back on his "ordeal," Saylor is sometimes wistful. Since March 20, 2000, Saylor said, he has grown more humble and less judgmental and more sympathetic to humanity. On other days, he is sarcastic and bitter. "No one should articulate any grand notion," he said, shaking his head. "And I refuse to apologize for that. Do I regret that I got bludgeoned? Yes. Do I regret that I got bludgeoned because I made the mistake of being passionate and idealistic? Yes. That was my sin. I was youthful and naive."

Saylor often uses metaphor to describe his experience and its meanings. He was an innocent boy swimming in the ocean, he said, when a magical tidal wave came, a tidal wave of funding, fame and techno-mania to go with swells of adulation to reinforce everything his mother used to tell him: that he was put on earth to "do great and enormous things."

"The little kid's on a surfboard, and the tidal wave lifts him 300 feet in the air, right? What do you think that child would do? That child would try his best to stand up on his board."

But instead he crashes violently into the rocks.

"And he deserves something better than for some journalist after the fact to say, 'Ha, ha, ha, he thought he could ride a 300-foot wave. Now, look what it got him. . . . Let that be a lesson to other presumptuous little kids who would dare to stand up on that wave in the future.' "

But all the little kid wanted to do was surf, Saylor said with a pleading insistence. "It's like a gleeful satisfaction people take in order to ridicule idealists who actually wanted to do something decent."

He turns to music metaphors, craftsman metaphors. He compares himself to the homecoming queen who tries out for the cheerleading squad but trips and falls and finds that suddenly everybody hates her. He spins metaphors of extreme violence -- rape metaphors, a knifing metaphor. When he is reminded in a later interview that such graphic comparisons could be distasteful to some, he said, for the record, that it is not his intention to offend anyone.

He said he hopes these articles will reflect MicroStrategy's "going-forward attitude" -- how the company has become more focused, how its software wins technology "bake-offs" against its competitors. The latest versions of MicroStrategy's software, he said, are the carburetors, actually the engines, that allow Safeway to track a package of, say, Chips Ahoy cookies as it passes through a checkout scanner in the District and alert inventory managers in a warehouse of a potential "out-of-stock situation" well before the store runs out of cookies.

Friends say Saylor is fully reengaged at work. His board seems to agree, and the calls for him to leave as CEO have subsided. He has returned to his business roots, one executive said, and the burden of being an "industrialist" has been lifted. "I'm still a visionary," Saylor said. "I'm a bit more mature, maybe an older, wiser visionary. And I realize today that if your vision is your vision, that and a quarter gets you a cup of coffee. But if you can make your vision your customer's vision, then you have a business."

Still, Saylor hardly seemed reconciled, often speaking of how things could have turned out differently.

What would have happened, for example, if John Dirks, the PricewaterhouseCoopers official who recommended that MicroStrategy "restate" its financial records in March 2000, had taken a vacation instead?

He went from being a first-class citizen in Washington to a fourth-class citizen, Saylor said, and now he has scratched his way up to being a second-class citizen. He illustrates his boomeranging fortunes with numbers: He was invited to the White House 10 times in 1999 and early 2000, he said, but not once in 2001.

Even his most avid critics say that Saylor was, in part, a product of his times. Saylor's sins were more in the realm of breaking rules he believed he could, said Greg Bruch, the SEC lawyer who led the investigation of MicroStrategy in 2000.

"As a society, we needed to build Mike up," said Manish Acharya, an early MicroStrategy employee who left the firm in early 1999. "What does it take not to be intoxicated? If everyone was given the kind of press he got, the kind of Wall Street value, how would they react? Would Mike fall into the top of the spectrum, or bottom? Or maybe he was average?"

'Collecting Experience'

While Saylor has made new friends in the past two years, he has also lost a lot of friends -- many of whom once made up his adult fraternity at MicroStrategy. Several of those he still considers friends are quick to speak critically of him, usually not for attribution. Some have gotten married and had children and have moved on to new chapters, enriched, in many cases, by the millions of dollars they made at MicroStrategy in better days. They are a close-knit group who have kept in touch, have hired one another for companies they've joined or started and are mostly grateful for the exhilarating times they spent at MicroStrategy. Nearly all of them say that Saylor is brilliant and they would never count him out.

But many of them left MicroStrategy feeling worn down by Saylor, tired of his abuse and angered by the restatement crisis. They also evince a sense of sadness when they speak about Saylor. "A lot of people who worked at MicroStrategy alternate between seeing Mike as this incorrigible ball of hubris and also feeling sorry for him as a human being," said Mark Bisnow, Saylor's personal publicist.

One longtime MicroStrategy executive compared Saylor to an addict. In a period of addiction, he said, a person's emotional and social development gets stunted. "Over 12 years, Michael became addicted to power and control," the former executive said. It made it impossible for him to grow into a normal adulthood.

Another former executive recalls seeing Saylor, along with dozens of present and former employees, at the wedding of longtime MicroStrategist Sid Banerjee last summer. Saylor was in a gregarious mood and kept mentioning that he had a bottle of tequila out in his limo. As if he was in tycoon high school, the former executive said, "like it was just so cool to have this bottle of tequila in his limo."

A few friends, business associates and at least one board member have expressed concern to Saylor about his increased drinking. But in an interview last week, Saylor said he has no problem with alcohol. He drinks only on weekends, he said, and it has had no effect on his work. He said he has never drunk in front of his parents.

The restatement crisis showed him how quickly money could vanish, he said. He has become more "epicurean" in recent months. He has begun to define security in terms of "collecting experience," not collecting money. Now, he goes out and he meets friends at clubs. He has come to see that business is no longer the life-and-death matter that he once believed it was, even just a few months ago.

Saylor said he has also become more "spiritual and philosophically complex," more pragmatic and existential. "In the Air Force, they get promoted by taking a test, showing discipline. In my world, business, it's like politics, and who you know and what you said and quantum weirdness and random stuff."

Saylor said he agreed to be interviewed for these articles only because they were going to be written regardless of his participation. He is trying hard, he said, to be boring. "When you're seeking to build a business and no one knows who you are," he said, "the key is to be interesting, say interesting things in order to get attention." He's trying to only say "extremely uninteresting things."

One afternoon in early September, Saylor was sitting in a conference room at his office and trying to achieve his goal. He kept invoking carburetors, saying that the only people he wants to talk to are "technologists who are building analytical applications" he said. "Tools for techies," he repeated several times.

Then he began talking about the nature of public life and the elaborate web that is spun between the idealists and the cynics and how it creates a brutal system of checks and balances that can result in "human carnage."

"Your 2:45 is here," his assistant, Glenda Thomas, interrupted, poking her head in.

"Five minutes," Saylor said before going on for 20 more, describing his ideas on the economic and cultural "ecosystem" he inhabits, and why he admires Oracle Corp. founder Larry Ellison for rebounding after a dreadful accounting restatement by Oracle in the early 1990s.

Thomas, who would soon be leaving for a new job at AOL, poked her head in again.

Saylor led the reporter out, spinning more opinions on "the system," and then followed the reporter to the elevator bank, talking for 10 more minutes. The 2:45 stood in the lobby a few feet away, having now waited 35 minutes. He is, in Saylor's words, "the CFO of one of our VARs," meaning the chief financial officer of one of MicroStrategy's "value-added resellers." A carburetor guy, checking his watch.

As the elevator opened, Saylor followed the reporter halfway in and declared that he had learned many lessons about life, leadership and humanity over the past two years. "They can all be valuable," he said by way of goodbye. "I'll be better prepared for my next life, whether it's in politics or whatever."



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